Skip to main content
Plans, Sparks, and billing

What are enrichments?

An enrichment looks up a contact or company and adds business contact details, for one Spark, charged only when it adds something.

Written By Mauricio Suarez

Last updated About 1 hour ago

An enrichment is one lookup of a contact or a company with a data provider, run only when you ask. It adds business contact details your record didn’t hold, such as a title, a company, a work email, a work phone, or a professional web address, and costs one Spark, charged only on a material result, so a lookup that adds nothing costs nothing. Looking for a mobile number is its own request: two Sparks, only when one is found. Each plan sets how many enrichments run in a day before itogai asks you to confirm each further one (five on the Free plan, 20 on the Growth plan, 100 on the Ultimate plan).